To succeed in today’s high-speed and technologically advanced marketplace, product development must occur rapidly yet meticulously, based on targeted research and empirical science, yet inspired by educated creativity.
R&R Associates provides services that span the entire product development process, including product definition, market analysis, design, engineering, in-house rapid prototyping, and overseeing the final design into production. The company’s design process integrates product and market research, end-user needs, analysis, computer modeling, and rapid prototyping with a high-energy, results-oriented team approach. R&R team members, both thinkers and do-ers, come from a multitude of backgrounds, with expertise that bridges disciplines and spans industries – including automotive, medical, consumer, retail, software, technology, finance, and many others.
This extraordinary collection of talent – analytical and artistic, conservative and unconventional, technical and whimsical – is carefully orchestrated for each client engagement to ensure an effective balance between emotional experiences for consumers and economic benefits for clients.